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white paper goods with green travel epquipments

Caledonian MacBryne, usually shortened to CalMac, is the leading ferry service between the mainland and twenty-two islands on Scotland’s west coast. 


There is a rich history behind CalMac but to keep up with the ever-changing market, I decided to give a makeover to their branding. I also created a summer campaign for the company. Meanwhile, the ferries are docking overnight by the port, on weekends different harbours will host rock concerts all around the islands.

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